Our Story

What is Softroc®?

Softroc® is a premier provider of poured-in-place rubber safety surfacing solutions in the United States. We have more than 30 years of industry experience, giving us the expertise and knowledge to meet the increasing market demands.

As the residential rubber surfacing experts, Softroc has the necessary skills, tools and resources to provide professional surfacing installation. We use high-quality rubber and binders and have an experienced team to handle all your installation requirements.

Through our growing network of Softroc franchises, you will find Softroc being used in a wide variety of applications - from swimming pools and decks, patios, driveways and walkways to kids' play areas, home gyms, garages and so much more.

Ready to take your surface to the next level?

Our Mission

Softroc® was established with one ultimate goal: to transform ordinary experiences into extraordinary ones. By creating comfortable spaces that look great and feel safe, we're improving people's lives one surface at a time.

Over the years, our core values have shaped our corporate culture and allowed us to work consistently across our business at all times:

  • People — We believe great people make our work worth it. From our team to customers, we want everyone to know we value them.

  • Doing Right — We are committed to speaking the truth, supporting our teammates and always doing the right thing for our customers.

  • The Details — Every day, we focus on the details that produce excellence, even when nobody else is watching.

  • Fun! — What we do is unique. We get to be creative, inspirational and playful as we create places people love to enjoy.

The Softroc® Promise

Design Innovation That's Second to None

Your Rubber Safety Surfacing Experts

Softroc® is a household name in the rubber safety surfacing industry. Throughout the years, we have steadily evolved
from a subsidiary company to one of the fastest-growing franchise brands in the U.S.

What Our Happy Clients Are Saying

Find a Local Softroc®